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Embedded style

Understanding Embedded Styles in CSS Cascading Style Sheets (CSS) is a powerful tool for web development that allows you to control the presentation of your web pages, including fonts, colors, and layouts. While CSS can be applied across the entire website, sometimes you need to apply styles only to a specific page, and that’s where embedded style comes into play.

EM

Understanding the Definition of EM in Web Design In the world of web design, understanding the different units of measurement is crucial. One of the most important units of measurement that designers need to be familiar with is EM. It is used to describe the size of a font in relation to the “parent” font used on a page. This

Ecommerce

Understanding Ecommerce – The Electronic Commerce Wave Electronic commerce is a term you would have commonly come across in the digital age we live in today. Ecommerce stands for “electronic commerce,” just like “email” stands for “electronic mail.” It involves conducting business through electronic means, typically using the internet as a mediator for the transaction of goods and services. With

Ex

Understanding the Basics of Ex-Measurement Have you ever heard of the term “ex” when it comes to measurement? It is derived from the mathematical variable “x” and used to denote a unit of measurement, precisely a lowercase x in any font. This unit of measurement is commonly known as ex-measurement or ex-font, and it is useful for measuring things that

Elastic (layout)

The Elastic Layout: A More Adaptable Approach to Web Design The world of web design is constantly evolving, and the elastic layout is becoming an increasingly popular approach. It is the method of designing web pages using percentages rather than specific sizes and distances, which allows for a more adaptable and dynamic page design. With more and more website visitors

Exit Rate

Understanding Exit Rate in Digital Marketing In digital marketing, measuring website traffic analytics is crucial in determining how to improve a website’s performance. The exit rate is one of the metrics used in website analytics that measures the percentage of visitors who leave a website after visiting a specific page. Although it may seem like a negative metric, understanding exit

Event Marketing

Understanding Event Marketing: A Comprehensive Guide In today’s highly competitive business landscape, brands are continuously looking for unique and effective ways to promote themselves. One such strategy that has gained immense popularity in recent years is event marketing. Event marketing is the process of promoting a brand, product or service through promotional events. This marketing strategy involves creating a direct

Engagement Rate

Understanding Engagement Rate – A Crucial Metric for Social Media Analysis The rise of social media has brought significant changes in the world of marketing and publishing. The success of brands and businesses depends not only on the number of followers but also on how they interact and engage with them. It is where engagement rate comes into picture. Engagement

Email Marketing

The Power of Email Marketing: Definition and Importance In the world of digital marketing, a powerful tool to grab the attention of your target audience is email marketing. It refers to the use of email to convert prospects and customers to sales. It is an effective tool in the marketing mix which allows marketers to nurture relationships with their prospects

Email List Segmentation

The Importance of Email List Segmentation in Marketing In today’s world, digital marketing has become an essential component for businesses looking to attain success. Email marketing is an effective method to stay in front of your customers and prospects. However, just sending random emails without any strategy or target audience is like shooting in the dark and waiting for a

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